I Don’t Want to be Miss America

Miss America 1921

Selling your house is like entering the Miss America contest. Your house is judged mostly by the overall First Impression. Just like Miss America,  you are  in a contest where the buyer is … [Read more...]



Darrin Friedman said it best in Realtor magazine this month: "We, as real estate practitioners, don't sell houses. We sell the experience of dreams….As long as we believe we are widget peddlers, … [Read more...]

How To Sell Your Home: The Exterior


All stagers and real estate professionals talk about the "curb appeal" of homes. If you want the potential buyer to look inside your home, the exterior must say, "Welcome, please...come in". The … [Read more...]